Deindustrialize graphic codes
Help a brand grow and thrive
Upgrade perceptions of quality and freshness on the bagged salads category.
Our brand idea
Revamp Florette’s ownables towards unprocessed quality, transparency and simplicity. Bring the story behind the products into light, from field to fork.
Clearer brand statement and improved standout, that allowed Florette to roll out a stronger innovation plan.