J & B
Embody British Eccentricity
After the success of previous campaigns (J&B Colors and J&B Eccentric Colors), we needed a whisky follow-up worthy of the wildest night out in London Town.
Our brand idea
We created six limited-edition, completely "offbeat" bottles that smash old blend codes with an array of animal prints and electric hues likes panther blue, tiger orange, zebra stripes, giraffe yellow, crocodile green and snake pink.
A "Crazy Colors" collection that wowed in night clubs and bars before its retail mass-market release.